BA Management, Leadership and Leisure / Course details

• Essence and definitions of the creative and cultural in the leisure industries
• Business activity and economic impact of the creative and the cultural in the leisure industry
• Entrepreneurship in cultural and creative leisure industries
• Business and economic models for the creative and cultural leisure industries including consumer behaviour
• Creative and cultural industries response to externalities
• Urban redevelopment and the creative and cultural industries

• Provide an introduction to business and economic activity of the creative and cultural leisure sector as a harbinger of new forms of business activity
• Explore how the creative and cultural industries are central to consumer experiential consumption and identity formation
• Provide an understanding of how the creative and cultural industries have been central to urban regeneration in the UK and beyond

Upon completion of the unit, students should be able to:

up to 12 x 2-hour lectures/seminars supported by individual or group tutorials

• An understanding of the centrality of the creative and cultural industries to the leisure sector
• An ability to see how the creative and cultural industries have been key to urban redevelopment in the UK

• An understanding of business and economic activity of the creative and cultural industries including ideas of commercial hubs and clustering

• Information handling
• Independent research

• Conceptual/analytical skills

Online via Blackboard

Susan Marlow, Janine Swail, Annette Naudin (2017) Cultural Entrepreneurship = The Cultural Worker’s Experience of Entrepreneurship

Kate Oakley, Justin O'Connor (Eds) (2015)The Routledge Companion to the Cultural Industries

Milan Todorovic with Ali Bakir (2016) Rethinking Strategy for Creative Industries Innovation and Interaction