MSc Business Analysis and Strategic Management

Introduction: Innovation, technology & business strategy. What is innovation and why does it matter?

External knowledge sourcing for innovation. Designing & implementing an Innovation Strategy.

Open innovation business model & corporate venturing. Role of small firms in innovation

Design innovation and business competitiveness Globalisation of innovation.International transfer of knowledge & technology.

Review of the course: applying what you have learned and exam discussion

BMAN71942 Programme Req: BMAN71942 is only available as an elective to students on MSc BASM

The aim of the course is to expose students to practical issues and some theoretical frameworks relating to the management of innovation in firms. The course draws on the knowledge-based view of the firm and key innovation theories to examine the interrelationships between business strategy and innovation. The elective considers how, by successfully harnessing innovation, business organisations can open-up new markets and develop new ways to serve existing customers.    

After successfully completing the course, participants should be able to:
Understand the essentials of theory and practice to analyse the innovation process and its implications for business strategy and industrial organisation.

Understand the interrelationship between business strategy, technology & innovation, the impact of innovation on business performance and the issues that arise for the managers of business organisations in managing innovation processes inside firms.

After successfully completing the course, participants should also be able to:

Apply and critically evaluate theoretical frameworks related to innovation management and business strategy to case studies.

Act as a reflective professional by being able to learn from practice by critically evaluating ideas used in a given business context.

Written open book examination (100%)

Informal advice and discussion during a lecture, seminar, workshop or lab

Responses to student emails and questions from a member of staff including feedback provided to a group via an online discussion forum

Written and/or verbal comments on assessed or non-assessed coursework

Generic feedback posted on Blackboard regarding overall examination performance

Tidd, J. and Bessant, J. (2020). Managing Innovation: Integrating Technological, Market and Organizational Change, 7th Edition, John Wiley & Sons: Chichester.

Dodgson M., Gann D., and Salter, A. (2008). The Management of Technological Innovation, Oxford University Press: Oxford.
 

Informal contact methods

Office hours

Drop in surgeries (extra help for students on material they may be struggling with)