- UCAS course code
- N201
- UCAS institution code
- M20
Course unit details:
Entrepreneurship and Venturing
Unit code | BMAN32261 |
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Credit rating | 20 |
Unit level | Level 3 |
Teaching period(s) | Semester 1 |
Available as a free choice unit? | No |
Overview
The course provides you with a step-by-step guide to starting and running your own venture by answering the questions many fresh entrepreneurs face, including but not limited to:
- How to develop ideas and start a venture?
- How to define and reach your target market?
- How to grow your business in the long term?
- Where to find funding for entrepreneuri
Pre/co-requisites
Students must be registered on Management, IM or ITMB Undergraduate programmes.
Aims
The course aims to give the students an applied understanding of modern entrepreneurial practices and teach them to make informed decisions when running their own businesses. Academic literature will be combined with case studies and practical examples to enhance students’ understanding of entrepreneurship.
Learning outcomes
By the end of this module students will:
- Develop knowledge of the role of individual and corporate entrepreneurship, types of entrepreneurs, entrepreneurial practices, business models, growth strategies, risks, the role of finance.
- Learn how to formulate business ideas and pitch them to potential investors.
- Collect and critically analyse industry data to identify and pursue viable business opportunities.
- Apply a rich toolset of theoretical frameworks to make strategic decisions for their ventures.
Teaching and learning methods
Lecture hours: 18 hours - 1 x 2hr lecture for 9 weeks
Seminar hours: 13.5 hours - 1 x 1.5hr seminar for 9 weeks
Presentations: 4 hours - 2 x 2hr lecture for 1 week
Total contact hours: 35.5 hours
Private study: 164.5 hours
Total study hours: 200 hours
Assessment methods
Individual written assignment - 2000 words - 60%
Group presentation (including peer assessment via BuddyCheck) - 10 minutes - 40%
Feedback methods
• Informal advice, discussion and feedback during lectures, seminars and office hours.
• Responses to questions and requests for feedback from students by email.
• Specific course related feedback sessions, including feedback on assignments.
• Generic feedback posted on Blackboard regarding overall course work performance.
Recommended reading
Burns, P. (2016). Entrepreneurship and Small Business. Palgrave Macmillan, 4th edition, ISBN-13: 978-1137430359.
Further case studies will be made available on Blackboard.
Study hours
Scheduled activity hours | |
---|---|
Lectures | 20 |
Independent study hours | |
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Independent study | 180 |
Teaching staff
Staff member | Role |
---|---|
Marianna Rolbina | Unit coordinator |