BSc Fashion Marketing

Year of entry: 2022

Course unit details:
Fashion Function and Aesthetics

Unit code MATS11502
Credit rating 20
Unit level Level 4
Teaching period(s) Semester 2
Offered by Department of Materials
Available as a free choice unit? No

Overview

In this unit, the student will explore the concept of innovation and be provided with an overview of textile technologies, innovations in their employment, development of new materials and products particularly focusing upon the production of textiles for fashion applications.

Aims

The unit aims to introduce the students to automated and innovative technologies for fashion production, and continuing understanding of manual and semi-automated textiles processes. Technologies within the field of fabric construction (weaving and knitting) fabric enhancement (printing), consideration to aesthetics together with novel and alternative material fabrication and other enhancement processes, such as laser technology; together with an opportunity to develop an understanding of the interface between technologies and design issues within textiles for fashion applications:  The practical textile workshops and textile technology demonstrations, together with a series of lectures, seminars, independent study and student led research will introduce the student to the following areas:

  • USP 
  • Fabric/ Technology in fashion 
  • Concept of function design 
  • Commercial use of innovation 
  • Consumer needs 
  • Creative thinking 
  • Fabric

Learning outcomes

A greater depth of the learning outcomes are covered in the following sections:

  • Knowledge and understanding
  • Intellectual skills
  • Practical skills
  • Transferable skills and personal qualities

Teaching and learning methods

This unit will make use of a variety of learning and teaching processes including: online activities, online workshops and textile process workshops combined with student independent study time,coursework and exam.

Blackboard will be used to present videos, lecture notes, guided reading, articles and other supporting information. Blackboard may also be utilised for assessment using on line quiz and e-learning tools and supportive videos.

These learning environments will develop the theoretical subject knowledge, whilst the workshops will provide opportunity for application of theory, discussions and deeper learning to the unit; evaluating the importance of research, technology, construction and enhancement techniques, material awareness, commercial viability of textiles for fashion, defining a USP through creative thinking and consumer needs.

 

 

Knowledge and understanding

  • Describe and explain the processes involved in textile production, fabric structures and enhancement, weaving, knitting, print / colouration;
  • Discuss the use of textile CAD/CAM and appropriate specialised textile production software in these textile production processes;
  • Discuss design processes and concepts, whilst being restricted to the fundamentals of a particular technology for the production of textiles for fashion products;

Intellectual skills

  • Outline options for using current existing technologies in generating fashion textile designs / accessories / products;
  • Relate the appropriateness of textile materials, structures, enhancement to their applications.
  • Retrieve, sift and select information from a variety of sources;
  • Explain new approaches to utilising traditional textile production and enhancement fundamentals for textile fashion applications.

Practical skills

  • Employ textile technology with regard to the design and production of textile sampling;
  • Employ appropriate specialised textile production software in  the production and enhancement of textiles 
  • Identify and employ appropriate sources of information to aid discussions
  • Employ a range of visual and practical aids to support communication of knowledge and information

Transferable skills and personal qualities

  • Communicate using a new technical language appropriate for the fashion and textile industry;
  • Demonstrate  an ability to engage in research and analysis  to inform project outcomes;
  • Demonstrate an ability work independently and team-working skills.

Assessment methods

Method Weight
Written exam 30%
Report 70%

Feedback methods

Feedback given written and oral

 

Recommended reading

Core Reading:

  • Sinclair, R. 2014. Textiles and Fashion: Materials, Processes and Products. Woodhead Publishing Ltd, UK.

 

Digital Textiles List:

  • Holyoke, J, 2013. Digital Jacquard Design. Bloomsbury Academic.
  • Doe, Tamasin, 2015. Textile Design in the Digital Age (Print). Goodman-Fiell.
  • Amitai, P., and Seymour, S., 2014. Computational Fashion: Topics in Fashion and Wearable Technology. CreateSpace Independent Publishing Platform.
  • Udale, J., 2014. Fashion Knitwear. Laurence King.

 

Materials List:

  • Textiles in Sport, Roshan Shishoo, Cambridge, England : Woodhead Pub. in association with the Textile Institute; Boca Raton, FL : CRC 2005. Online version available at: knovel.com
  • Textiles for Sportswear Shishoo, Roshan. (2015). Elsevier. Online version available at: knovel.com
  • Sinclair, R., 2014. Textiles and Fashion: Materials, Design and technology. Woodhead Publishing.
  • Biodegradable and sustainable fibres, R S. Blackburn, Cambridge : Woodhead Publishing Limited 2005

 

Additional reading:

  •  SportsTech : revolutionary fabrics, fashion and design,

Study hours

Scheduled activity hours
Lectures 24
Independent study hours
Independent study 176

Teaching staff

Staff member Role
Celina Jones Unit coordinator

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