BA Film Studies and English Language

Year of entry: 2022

Course unit details:
Societal Multilingualism

Unit code LELA20101
Credit rating 20
Unit level Level 2
Teaching period(s) Semester 1
Offered by Linguistics & English Language
Available as a free choice unit? Yes


The unit introduces students to methods of studying language diversity in urban communities and its impact on public services, communities and civic identity. Using Manchester as a case study, the focus is on the changes brought about through the complexity of migration patterns, mobility and technology, the concepts of ‘super-diversity’ and ‘trans-nationalism’. We examine the city’s linguistic and cultural mosaic, the role of language in access to public services and responses of public services to language diversity, the role of language in marketing and the commercial sector, what we can learn from the city’s linguistic landscapes, and what tools can be used to support the planning of language provisions. Students will work in groups on their own projects, with support from Teaching Assistants and the course convenor. For an insight into relevant topics and previous student coursework see the Multilingual Manchester online archive of reports:

This course is a prerequisite for LELA30291 Language Contact and it is beneficial for LELA30751 Language Policy and Planning.


  • To acquire first-hand experience in community-based fieldwork in small research groups, including drafting a fieldwork plan, ethical considerations, data collection methods and data assessment
  • To gain familiarity with key concepts from the literature on multilingualism and to apply those in an original essay on new data
  • To make an original contribution to data collection and data interpretation on multilingual practices in Manchester, and to give public dissemination to these original research results
  • To be able to make direct use of this coursework experience for future career development

Knowledge and understanding

  • Familiarity with theories and methods of analysis of multilingual societies, with special emphasis on the sociology of language and principles of language policy in contact situations
  • Familiarity with a number of case-studies of language management in multilingual societies, and with current discussions of language endangerment and language death
  • First-hand observation and experience in data collection and analysis on urban multilingualism in Greater Manchester

Intellectual skills

  • Write up and disseminate original findings in the form of a research report
  • Prioritise data and observations for evaluation and dissemination

Practical skills

  • Coordinate tasks in a research team
  • Collection and written assessment of fieldwork data
  • Conducting research based on secondary and published sources
  • Academic writing and referencing

Transferable skills and personal qualities

  • Compiling a written report
  • Organisation of practical research
  • Group work
  • Conducting interviews
  • Interacting with diverse community and municipal institutions

Employability skills

The projects also offer opportunities for practical research work in the local community, and a unique opportunity to disseminate the insights that you will acquire to wide external audiences, in particular in local communities, key service providers and local government.
Project management
Such skills and experience are high in demand in a variety of sectors, including education, health, planning, and more; and as commerce becomes ever more globalised, there is increased demand and appreciation of awareness of ways to harness cultural knowledge for the benefit of growth and development.
The suggested project and coursework topics are all of direct relevance to the area of `diversity management' gaining an awareness of population diversity, developing tools to assess the needs and interests of diverse communities, and developing strategies to respond to those needs and to evaluate existing provisions.

Assessment methods


Group fieldwork plan and literature review  50%
Group fieldwork report and conclusions  50%


Feedback methods

Feedback method

Formative or Summative

Written comments on Turnitin submission


Oral comments on research during seminars



Recommended reading

Baldauf, Richard B. Jr. 2006. Rearticulating the case for micro language planning in a Language ecology context. Current Issues in Language Planning 7:2-3, 147-170.

Blommaert, J. 2013. Ethnography, superdiversity and linguistic landscapes. Chronicles of complexity. Bristol: Multilingual Matters.

Extra, G. and Yagmur, K. 2011. Urban multilingualism in Europe: Mapping linguistic diversity in multicultural cities. Journal of Pragmatics 43, 1173–1184.

Matras, .Y & Robertson, A. 2015. Multilingualism in a post-industrial city: policy and practice in Manchester. Current Issues in Language Planning 16:3, 296-314.

Pennycook, A. & Otsuji, E. 2015. Metrolingualism. Language in the city. London: Routledge.

Study hours

Scheduled activity hours
Lectures 22
Seminars 11
Independent study hours
Independent study 167

Additional notes

Available as Free Choice Record as jointly coded with UCIL.

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