Bachelor of Arts (BAEcon)

BAEcon Economics

Learn how economics can help you to understand today's world.
  • Duration: 3 or 4 years
  • Year of entry: 2025
  • UCAS course code: L100 / Institution code: M20
  • Key features:
  • Study abroad
  • Industrial experience

Full entry requirementsHow to apply

Fees and funding

Fees

Tuition fees for home students commencing their studies in September 2025 will be £9,535 per annum (subject to Parliamentary approval). Tuition fees for international students will be £29,500 per annum. For general information please see the undergraduate finance pages.

Policy on additional costs

All students should normally be able to complete their programme of study without incurring additional study costs over and above the tuition fee for that programme. Any unavoidable additional compulsory costs totalling more than 1% of the annual home undergraduate fee per annum, regardless of whether the programme in question is undergraduate or postgraduate taught, will be made clear to you at the point of application. Further information can be found in the University's Policy on additional costs incurred by students on undergraduate and postgraduate taught programmes (PDF document, 91KB).

Scholarships/sponsorships

Scholarships and bursaries, including the Manchester Bursary , are available to eligible home/EU students.

Some undergraduate UK students will receive bursaries of up to £2,000 per year, in addition to the government package of maintenance grants.

You can get information and advice on student finance to help you manage your money.

Course unit details:
Lessons from Behavioural Science

Course unit fact file
Unit code ECON30052
Credit rating 20
Unit level Level 3
Teaching period(s) Semester 2
Available as a free choice unit? No

Overview

This course will introduce students to the foundations of behavioural science, as well as its implementation in policy settings. The focus of the module (and the assessment) will be on the applied aspects of these ideas and theories. We will offer empirical examples, real-world insights, and robust evidence of success, and failure. It will look at some of the ethical issues raised, e.g. accusations of ‘manipulation’. It will ask if these ideas are biased towards WEIRD contexts – that is, western, educated, industrialised, rich and democratic. By the end of this module you will have a good introductory understanding of applied behavioural science but you will also have developed your critical thinking skills, these are invaluable for all future career paths.

Pre/co-requisites

Unit title Unit code Requirement type Description
Principles of Microeconomic Theory 2: Markets, Prices and Strategy ECON10172 Pre-Requisite Compulsory
Microeconomics 2 ECON10232 Pre-Requisite Compulsory
Microeconomics 2 ECON20232 Pre-Requisite Compulsory
ECON10232 or ECON20232 or ECON10172

ECON10232 or ECON20232 or ECON10172 are pre-requisites

Aims

The unit aims to:

•    Provide an introductory grounding on the theoretical foundations of behavioural science.

•    Critically investigate how the theories of behavioural science have been applied in the public and private sector around the world.

•    Support students’ critical thinking about how these ideas might be further developed and applied to policy issues of their choice.
 

Learning outcomes

Students who studied the material on this unit and engaged with the assessment tasks will have demonstrated that they understand how behavioural science can be applied to support outcomes in the public and private sphere.

This knowledge is increasingly important in many environments as organisations turn to behavioural insights to work towards their respective aims. Being able to demonstrate research experience in this field and the ability to communicate relevant findings will position students well for employment in organisations that have a need for the application of behavioural approaches. 
 

Syllabus

Syllabus (indicative curriculum content):

Introduction to module, and to theories of behavioural science.
Applying the theory: frameworks that can help identify barriers and facilitators to behaviours.
Applications in practice 1: behavioural science in the public sector.
Applications in practice 2: Behavioural science in the private sector.
How to run a behavioural science project.
Introduction to impact evaluation, how can we know if the approach has worked? 
The future of nudge.
Ethics, limitations and criticisms.
Revision.

Teaching and learning methods

Synchronous activities:3h lectures/workshops, these workshops will combine lecture type activity with student work (often in groups)

Asynchronous: Study material is provided via the central learning environment (CLE). Supported by the material provided students are expected to prepare and review the material covered in lectures and tutorials

 

Knowledge and understanding

Understand the basics of core underpinning theories of behavioural science and how they are translated into an empirical context.

Intellectual skills

Collate, critique, and defend different forms of evidence

Critically Assess the application of behavioural science in public policy in different places and contexts

Practical skills

Conduct Independent research to support policy oriented writing

Transferable skills and personal qualities

Critical thinking skills

Assessment methods

Formative assessment:

Workshop tasks will prepare students for assessments. Each weekly workshop will have tasks for students to prepare (approximately 200 words)

Report (500 words)

Summative assessment:

Project (2,500 words): 100%
 

Feedback methods

Formative assessment:

Workshop tasks - Most weeks there will be group wide feedback on the tasks. For one of the workshops students will be able to submit their work prior to the workshop and they will receive feedback on that work.

Report - Brief written feedback and general feedback to the class during workshop

Recommended reading

allsworth and Kirkman (2020) Behavioural insights MIT Press Essential Knowledge Series

P. Dolan, M. Hallsworth, D. Halpern, D. King, R. Metcalfe, I. Vlaev, Influencing behaviour: The mindspace way, Journal of Economic Psychology, Volume 33, Issue 1, 2012, Pages 264-277,
https://doi.org/10.1016/j.joep.2011.10.009.

Behavioural Insights Team (2014) EAST: Four Simple Ways to Apply Behavioural Insights Henrich et al (2010) The weirdest people in the world? Behavioral and Brain Sciences (2010) 33, 61-135 doi:10.1017/S0140525X0999152X

JOHN, P., SMITH, G. and STOKER, G. (2009), Nudge Nudge, Think Think: Two Strategies for Changing Civic Behaviour. The Political Quarterly, 80: 361-370. https://doi.org/10.1111/j.1467-923X.2009.02001.x

Study hours

Scheduled activity hours
Lectures 30
Independent study hours
Independent study 170

Teaching staff

Staff member Role
Mario Pezzino Unit coordinator

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