American Society and Economy

Course unit fact file
Unit code BMAN24792
Credits 20
Unit level Level 2
Teaching period(s) Semester 2
Offered by Alliance Manchester Business School

Overview

This course has two core goals.

First, it gives you a strong foundation in the history of American society, exploring how culture, politics, and economic ideas have shaped the United States over time.

Second, it helps you make sense of the US today — looking at current trends, challenges, and debates in American economy and society using the same wide lens.

Along the way, you’ll explore key themes in management and social science, including:

Leadership and how presidents and activists have shaped change

Major social and economic ideas like American Exceptionalism, capitalism, civil rights, and identity-based activism.

The ongoing tension between national myths of opportunity and the realities of inequality, power and reform.

In short this course helps you connect America’s past, present and big ideas – giving you the tools to think critically about society, leadership, institutions, and economic ideology in one of the world’s most influential countries.

 

Aims

The purpose of this course is twofold: Firstly, it aims to introduce students to the historical fundamentals of American society, based on broad historical, cultural, political and economic perspectives. Secondly, the course aims to provide an overview of contemporary trends in US economy and society, taking a similarly broad approach exploring key management themes such as leadership as well as social and economic ideologies.
 

Learning outcomes

Students should be able to:

Syllabus

Indicative Syllabus: (11 weeks)

Course Foundation, paradigms and lenses for studying the US

US Presidency, power, leadership, success and failure

American economics: the Robber Barrons

Eleanor Roosevelt: servant leadership, welfare reform, diplomacy

The New Deal – institutional transformation in the US economy

WWII, Industry and the American Centaury

Cold War ideology, Blowback and US narrative

The US Healthcare System (structure, ideology, reform)

Black Civil Rights (Women’s leadership and intersectional activism)

Women’s, LQBT+ and identity-based rights movements

Inequality, labour markets and contemporary US social economy
 

Teaching and learning methods

The course material is presented via weekly 120 minute lecture sessions delivered face to face but also using video capturing of lectures in the form of podcasts which can be watched remotely at a later date and at a distance. There will also be seminars groups given every two weeks again face to face with dual teaching employed. The seminars will be two hours long and explore offer opportunities to explore in more depth some of the main themes and issues first presented in the lectures. The seminars will also be used to brief students for the course assessments as well as written guidance on Canvas. Students are required to engage with digital platforms such as Canvas for accessing readings, lecture materials, multimedia resources (including archival video clips and interactive timelines).

Knowledge and understanding

KU1: Reflect critically on personal perspectives and biases in relation to American social and economic structures, recognising their impact on interpretations of historical and contemporary issues.

KU2: Assess independent analytical perspectives on American social and economic issues, using and critical reasoning to form well-supported arguments.

KU3: Assess the ethical implications of social and economic policies in the context of American society, considering their impact on diverse communities and historical justice.
 

Intellectual skills

IS1: Critically analyse key social and economic structures within American society, evaluating their historical development and contemporary impact through evidence-based reasoning.

IS2: Propose evidence-based solutions to social and economic challenges in American society, grounding recommendations in historical and contemporary contexts.
 

Practical skills

PS1: Conduct independent research on social and economic policies in American society.

PS2: Communicate social and economic analyses effectively using appropriate conduct.
 

Transferable skills and personal qualities

TS1: Evaluate the relevance and credibility of social and economic data sources to support analysis of historical and contemporary issues in American society.

TS2: Evaluate the development and impact of key social and economic structures within American society, applying relevant theories.

TS3: Conduct independent research on social and economic issues in American society, using appropriate methodologies and credible sources to support analysis.
 

Employability skills

Analytical skills
.The intended learning outcomes of this course are designed to strengthen your academic performance, build confidence in critical analysis, and equip you with the core skills valued by employers and required for industry placement and employability success.
Group/team working
The course also supports relevant skills such as time management, collaborative working, reflective learning, and self-directed development, ensuring you can demonstrate both academic rigour and professional capability when applying for, and performing within, placement and employability pathways.
Leadership
By studying American society and economic institutions through theoretical frameworks such as leadership and American exceptionalism, you will develop key employability competencies, including evidence-based reasoning, structured problem-solving, research literacy, ethical judgment, and persuasive communication.
Other
These directly support the skills expected in industry placements and graduate roles, particularly in areas such as policy analysis, market research, strategic reporting, stakeholder communication, and cross-cultural awareness, all of which enhance your readiness for placement success and future employability.

Assessment methods

Critical Song Review - 40%
Film Review - 60%
 

Feedback methods

Seminar peer-clinic prep + Canvas rubric

Written feedback within 15 working days of submission deadline
 

Recommended reading

Core Text: Core Text: Foner, E. (2020) Give me Liberty! New York, 6th edition: WW Norton.

Foner is excellent but expensive, however there are several copies in the library.

 

Zinn, H., (2005) A People’s History of the United States: 1492-Present, New York: Harper Perennial

Brogan, H., (2001) The Penguin History of the United States, London: Penguin

[prior editions are The Longman History of the United States, 1985, 1999]

Rosenbaum, R.A., and Brinkley, D., eds., (2003) The Penguin Encyclopaedia of American History, London: Penguin

Breidlid, A, et al, eds, (2008) American Culture: An Anthology of Civilization Texts, 2ND edition, London: Routledge

Mauk, D., and Oakland, J., (2014) American Civilization: An Introduction, 6th Edition, Abingdon: Routledge

Hodgson, G, (2005) America in Our Time, from World War II to Nixon, New York: Vintage

Hodgson, G, (2004) More Equal than Others: America from Nixon to the New Century, Princeton University Press

Sitkoff, H., ed, (2001) Perspectives on Modern America, Oxford: Oxford University Press

Langran R and Schnitzer M, (2007) Government, Business and the American Economy, 2nd edition, Prentice Hall, New Jersey.

Singh, R., (2003) Governing America: The Politics of a Divided Democracy, Oxford: Oxford University Press

Perrucci, R., and Perrucci, C.C., (2009) America at Risk: The Collapse of Hope, Trust, and Caring, London: Rowman and Littlefield

Study hours

Scheduled activity hours
Lectures 22
Seminars 10
Independent study hours
Independent study 168

Teaching staff

Staff member Role
Anita Greenhill Unit coordinator
Lise Elliott Unit coordinator