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BSc Management (Marketing) / Course details
Year of entry: 2021
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Course unit details:
Global Management, People and the Digital Divide
|Unit level||Level 3|
|Teaching period(s)||Semester 2|
|Offered by||Alliance Manchester Business School|
|Available as a free choice unit?||No|
The course addresses the following topics:
What is the digital divide? Trends and developments
Digital Divides - from access to skills?
Globalization, the networked society and networked economy
Digital Innovation and a New Economy
Policy and Inclusion in the Information Society innovation
• Governance and the New Economy
Managing Freedom, Privacy and Surveillance
• Digital Inclusion and Development
Smart Cities, Networking with Objects
New Forms of Management? Open Source and Social Networking
• Conclusion/ Revision/ Presentations
Conclusion/ revision lecture
The digital divide represents an uneven distribution between individuals who are able to access computers and the Internet (therefore skills, services, practices and products associated) and those who cannot, but it continues to change as a digital economy and society develops.
The aim of this course is to examine the business implications of the growth of access to computers and the Internet, along with the political, social and ethical issues. The course will examine theoretical foundations, transition and governance issues, diversity and access issues, and contemporary cases on this topic. Political and social issues include ethical and societal ramifications.
By the end of the course students should be able to:
- Understand the problems associated with the digital divide
- Describe the economics and identify risks of the digital divide.
- Evaluate appropriate governance models
- Critically evaluate the implications of the digital divide on individuals, countries and society
Have a familiarity with:
- the techniques and tools of that have been developed to address this phenomenon
- the specificity and complexity of technological inequality
Teaching and learning methods
Methods of delivery: Lectures/seminars
Lecture hours: 24
Seminar hours: 10 (1 hour every week)
Private study: 166
Total study hours: 200 hours split between lectures, classes, self study and preparation for classes, coursework and examinations.
Informal Contact Methods
1. Office Hours
Assessment methodsWritten exam in 3 hours - 80%Group project & presentation - 20%
• Informal advice and discussion during lectures and seminars.
• Responses to student emails and questions from a member of staff including feedback provided to a group via an online discussion forum.
• Specific course related feedback sessions.
• Written and/or verbal comments on assessed or non-assessed coursework.
• Generic feedback posted on Blackboard regarding overall examination performance.
|Scheduled activity hours|
|Independent study hours|
|Anita Greenhill||Unit coordinator|
Dependent courses: N/A
Programme Restrictions: This course is available to final year students on BSc Management / Management (specialism), BSc International Management, BSc International Management with American Business Studies, IBFE and ITMB/ITMB Specialism.
For Academic Year 2019/20
Updated: July 2019
Approved by: March UG Committee