- UCAS course code
- W900
- UCAS institution code
- M20
Bachelor of Arts (BA)
BA Creative and Cultural Industries
- Typical A-level offer: AAB
- Typical contextual A-level offer: BBB
- Refugee/care-experienced offer: BBC
- Typical International Baccalaureate offer: 35 points overall with 6,6,5 at HL
Course description
The Creative and Cultural Industries (CCIs) course offers a deep and captivating journey. It delves into the performing and visual arts. It explores the lively worlds of music, film, fashion, TV, gaming, and publishing. It equips students with the expertise to excel in leadership roles, drive strategic initiatives, influence policies, and promote entrepreneurship within the realm of creative and cultural sectors.
In the first year, you'll learn the basics of cultural production. You'll do this by exploring different industries and strategies. In the second year, you will develop critical thinking skills and tailor your studies by choosing specialised topics of interest. In the final year, you can either do a research project or a practical project. In addition to the core modules, you can pick extra ones from across the School of Arts, Languages, and Cultures. This will let you explore subjects such as sustainability, leadership, and business.
You will also have chances to gain industry experience. You will do this through a long placement in your third year. Both the host organisation and your academic mentor will oversee the placement.
Please note: Effective from September 2026 this course will be known as BA (Hons) Cultural and Creative Media Industries , however, existing students and students who start their studies in September 2025 will be given the option to retain the existing course title or transfer onto the new title. Student intake from September 2026 will apply to the new proposed title, and students for 2026 entry will graduate with this.
Aims
If you aspire to have a leadership career in the cultural and creative industries such as music, theatre, fashion, and publishing, or in policymaking for these sectors, this course will help you to develop a critical understanding of the industries from a national and international perspective.
By enrolling on this course in Manchester, one of the UK's most important cultural hotspots, students will have the opportunity to benefit from its cultural infrastructure, MediaCityUK, the award-winning Whitworth Art Gallery and HOME, to name just a few.
Special features
Manchester is one of the world's great creative cities. It is the birthplace for many key cultural touchpoints across literature, music, cinema, and sport, to name a few. Our course is designed to give students access to a range of business and organisations within the creative and cultural industries. With organisations such as the BBC and ITV as well as major music and theatrical venues, you will be at the centre of a global cultural hotspot.
Placements
We focus on work integrated learning throughout the course. This includes group and individual work projects. It also includes placement opportunities at some of the country's top creative organisations.
Experts in the classroom
In the course, a range of practitioners and creatives from various industries will give guest lectures. These will focus on a variety of matters across the creative and cultural industries.
Teaching and learning
Students will learn through a mixture of lectures, seminars, and tutorials, spending approximately 12 hours a week in study sessions.For every hour of university study, you will be expected to complete a further 2-3 hours of independent study.
The individual study component could be spent reading, producing written or creative work, and revising for examinations.
Coursework and assessment
Course content for year 1
You will cover three mandatory modules:
- Culture as Industry
- Creative Work 1: from artisans and bohemians to the creative and knowledge economics
- Researching the Creative Industries: data, ethics and policy
Several optional modules are also available.
Course units for year 1
The course unit details given below are subject to change, and are the latest example of the curriculum available on this course of study.
Title | Code | Credit rating | Mandatory/optional |
---|---|---|---|
Culture as Industry | CCMI10011 | 20 | Mandatory |
Creative work 1: From artisans and bohemians to the creative and knowledge economies | CCMI10022 | 20 | Mandatory |
Researching the creative industries: Data, ethics, and policy | CCMI10031 | 20 | Mandatory |
Arts and Socio-economic Development | SALC10402 | 20 | Mandatory |
Decoding Inequality: Reimagining Digital Culture | DIGI10031 | 20 | Optional |
Digital Activism | DIGI10062 | 20 | Optional |
The Art of Film | DRAM10031 | 20 | Optional |
Art Spaces | HART10051 | 20 | Optional |
Exploring Enterprise | MCEL10001 | 10 | Optional |
Entrepreneurial Skills | MCEL10002 | 10 | Optional |
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Course content for year 2
With this knowledge, you'll become skilled at identifying and explaining complex legal and ethical issues related to using digital technologies, managing intellectual property and copyright, and monetising creative content. You'll also explore issues concerning fairness and equality in the creative field.
You will cover three mandatory modules:
- Creative Economies and Global Development
- Marketing, Audiences and Consumption in CCIs
- Creative Work 2: managing creative ideas, creative products and creative enterprises
Several optional modules are also available.
Course units for year 2
The course unit details given below are subject to change, and are the latest example of the curriculum available on this course of study.
Title | Code | Credit rating | Mandatory/optional |
---|---|---|---|
Creative Economies and Development | CCMI20011 | 20 | Mandatory |
Marketing, audiences, and consumption in CCIs | CCMI20021 | 20 | Mandatory |
Creative Work 2: Managing creative ideas, creative products and creative enterprises | CCMI20032 | 20 | Mandatory |
Feminist and Queer Perspectives on Digital Media | DIGI20052 | 20 | Optional |
Race and Digital Technology | DIGI20071 | 20 | Optional |
Screen, Culture and Society | DRAM20041 | 20 | Optional |
Social Acts: Applied Theatre and Socially Engaged Arts Practice | DRAM21272 | 20 | Optional |
Art in Theory | HART20431 | 20 | Optional |
Music Cultures of the World | MUSC20721 | 20 | Optional |
Introduction to Participatory Music | MUSC20802 | 20 | Optional |
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Course content for year 3
Course units for year 3
The course unit details given below are subject to change, and are the latest example of the curriculum available on this course of study.
Title | Code | Credit rating | Mandatory/optional |
---|---|---|---|
Dissertation | CCMI30100 | 40 | Mandatory |
Understanding Creative Work in Practice | CCMI30110 | 40 | Mandatory |
Commercialising play: video and online gaming in theory and practice | CCMI30122 | 20 | Optional |
Global Cultural and Creative Industries | CCMI30402 | 220 | Optional |
Enterprise Strategy and Marketing | MCEL30051 | 10 | Optional |
Developing Business Ideas | MCEL30111 | 10 | Optional |
Course content for year 4
The course culminates in a written Dissertation. The Dissertation is your individual research, expressing your own views, analyses and enthusiasms, and the end result comprises your unique contribution to the field of creative and cultural industries studies. You will also be ready for a job in the creative industries.
You will cover two mandatory modules:
- Dissertation
- Understanding Creative Work in Practice
Several optional modules are also available.