- UCAS course code
- N2N5
- UCAS institution code
- M20
Bachelor of Science (BSc)
BSc Management (Marketing)
- Typical A-level offer: AAA
- Typical contextual A-level offer: ABB
- UK refugee/care-experienced offer: BBB
- Typical International Baccalaureate offer: 36 points overall with 6,6,6 at HL
Overview
Course description
Our flexible management courses share a common first year before allowing you to focus on your chosen specialism to enhance your career prospects.
With a wide range of course units to choose from, you really can shape your own degree.
BSc Management (Marketing) will suit you if you are interested in strategic marketing management or in aspects of marketing such as market research, product development, brand management, integrated marketing communications, and retailing.
To graduate with BSc Management (Marketing), you need to have studied at least 40 credits of second-year options (one-third of your studies) and at least 60 credits of final-year options (half of your studies) from the marketing subject area.
Since the Management and Management (Specialism) degrees are identical in the first year, transfer between them is straightforward - so you should apply for only one of them.
Open days
We're continuously reviewing all of our recruitment events on campus, and now offer a blend of in-person and virtual activities.
If you're a prospective student, you can also find out more about student life by chatting with our student ambassadors at a time that suits you, and ask any questions you may have about life at Manchester.
Please check our Coronavirus FAQs for the most up to date information regarding events.
You can also look at our virtual open day content to help you learn more about the University.
Find out more at open days
Contact details
- School/Faculty
- Alliance Manchester Business School
- Telephone
- +44 (0) 161 306 3095
- ugadmissions.ambs@manchester.ac.uk
- Website
- https://www.alliancembs.manchester.ac.uk/study/undergraduate/bsc-hons-management-marketing/
- School/Faculty overview
-
Alliance Manchester Business School was established in 1965 as one of the UK's first two business schools. Today, we are the UK's largest campus-based business and management school, and 'Original Thinking Applied' is at the heart of everything we do. Find out more .
Courses in related subject areas
Use the links below to view lists of courses in related subject areas.
Entry requirements
A-level
AAA
We will consider the subjects you have taken in addition to your individual grades. Due to the popularity of our courses we may prioritise applicants based on the number of preferred subjects that they are studying. We may also take into consideration the combination of subjects taken. Please use the list below to check our preferred subjects for BSc (Hons) Management / BSc (Hons) Management (Specialism) / BSc (Hons) International Management:
Accounting, Business Studies, Economics, English Language/Literature, Geography, Government and Politics, Law, Mathematics/Further Mathematics, Politics, Psychology, Quantitative Methods, Sociology and Statistics.
Applicants taking A Levels are normally expected to offer three full A Levels. If you’re taking more than three A Levels, these won’t be included in your offer. We will only make offers consisting of three A Levels.
A-level contextual offer
AAB-BBB
Applicants taking A Levels are normally expected to offer three full A Levels. If you’re taking more than three A Levels, these won’t be included in your offer. We will only make offers consisting of three A Levels.
Contextual offers are available for applicants who:
- live in the UK and will be under the age of 21 on 1 September of the year they will start their course; and
- live in an area of disadvantage or with low progression into higher education; and
- have attended a UK school or college for their GCSEs or A-levels (or equivalent qualifications) that has performed below the national average over multiple years.
See our contextual admissions page for full details and to check your eligibility.
UK refugee/care-experienced offer
AAB-BBB
Applicants taking A Levels are normally expected to offer three full A Levels. If you’re taking more than three A Levels, these won’t be included in your offer. We will only make offers consisting of three A Levels.
UK refugee/care-experienced offers are available for applicants who:
- have been looked after in care for more than three months; or
- have been granted refugee status by the UK government or have been issued a UK visa under one of the Ukrainian schemes (Homes for Ukraine, Ukraine Family Scheme or Ukraine Extension Scheme).
See our contextual admissions page for full details and to check your eligibility.
International Baccalaureate
36 points overall. 6,6,6 in Higher Level subjects
Applicants studying the International Baccalaureate Career Related Programme (IBCP) should contact the admissions team prior to applying so that their academic profile can be considered.
GCSE/IGCSE
Applicants must demonstrate a broad general education including acceptable levels of Literacy and Numeracy, equivalent to at least Grade 6 or B in GCSE/IGCSE English Language and Mathematics. GCSE/IGCSE English Literature will not be accepted in lieu of GCSE/IGCSE English Language.
Please note that if you hold English as a second language IGCSE qualification, we may also require you to offer one of our acceptable equivalent English Language qualifications or achieve a higher grade in your IGCSE than the one stated above. Please contact the admissions team in your academic School/Department for clarification.
Other entry requirements
Other entry requirements exist for this course. You may view these by selecting from the list below.
Country-specific entry requirements
English language requirements
All applicants to the University (from the UK and Overseas) are required to show evidence of English Language proficiency. The minimum English Language requirement for this course is either:
GCSE/IGCSE English Language grade B/6, or;
IELTS 6.5 with no less than 6 in any individual component, or;
An acceptable equivalent qualification.
Please note that if you hold English as a second language IGCSE qualification, we may also require you to offer one of our acceptable equivalent English Language qualifications or achieve a higher grade in your IGCSE than the one stated above. Please contact the academic School for clarification.
If you need to improve your English language skills to meet the entry requirements for your academic course, the University Centre for Academic English (UCAE) summer pre-sessional courses can help. Check if your academic course offers the option of taking a pre-sessional course on the UCAE page .
The UK Visas and Immigration (UKVI) requires that every student requiring a visa to study in the UK must show evidence of a minimum level of English Language (common European Framework (CEFR B2 level) to be granted a Student Route visa (previously known as a Tier 4 visa) to study at undergraduate or postgraduate level.
In addition, our academic Schools/Departments may require applicants to demonstrate English proficiency above the B2 level. Further information about our English Language policy, including a list of some of the English Language qualifications we accept, can be found here .
English language test validity
Fees and funding
Fees
Fees for entry in 2026 have not yet been set. For entry in 2025 the tuition fees were £9,535 per annum for home students, and are expected to increase slightly for 2026 entry.
Additional expenses
All students should normally be able to complete their programme of study without incurring additional study costs over and above the tuition fee for that programme.
Policy on additional costs
All students should normally be able to complete their programme of study without incurring additional study costs over and above the tuition fee for that programme. Any unavoidable additional compulsory costs totalling more than 1% of the annual home undergraduate fee per annum, regardless of whether the programme in question is undergraduate or postgraduate taught, will be made clear to you at the point of application. Further information can be found in the University's Policy on additional costs incurred by students on undergraduate and postgraduate taught programmes (PDF document, 91KB).
Scholarships/sponsorships
The Manchester Bursary is available to UK students registered on an undergraduate degree course at Alliance MBS who have had a full financial assessment carried out by Student Finance England.
In addition, Alliance MBS will award a range of Social Responsibility Scholarships to UK and international/EU students.
These awards are worth £2,000 per year across three years of study. You must achieve AAA at A-level (or equivalent qualification) and be able to demonstrate a significant contribution and commitment to social responsibility.
The School will also award a number of International Stellar Scholarships to international students achieving AAA at A-level (or equivalent qualification). Applicants who exceed AAA and/or have supplementary qualifications (such as EPQ) will receive additional consideration.
Additional eligibility criteria apply - please see our scholarship pages for full details.
Application and selection
How to apply
Apply through UCAS .
Advice to applicants
Mitigating circumstances may be personal or family illness, other family circumstances, change of teachers during a course, problems with school facilities or an unusual curriculum followed by your school or college. We recommend that information on mitigating circumstances that have affected or are likely to affect your academic performance will be included in the referee's report. We cannot usually take into account information that is supplied after an adverse decision has been made on an application by the admitting School. If you encounter mitigating circumstances after you have submitted your application, please inform the admissions staff in the School to which you applied as soon as possible.
Where mitigating circumstances have already been taken into account, for example by the relevant exam board, we will not be able to make further allowances.
Unit grade
The University of Manchester welcomes the provision of unit grade information which, like all other available information, will form the consideration of application.
A*
Alliance Manchester Business School does not issue offers on the Grade A* as standard practice. It may however be taken into account at the point of confirmation to inform decisions on candidates who have narrowly missed the terms of their offer.
A-levels in a native or heritage language
We consider applications holistically taking into consideration the overall educational environment. Where native langue A levels are offered we will consider them in line with other subjects that the student has undertaken.
Home-schooled applicants
Non-standard educational routes
Mature students are some of our most well-equipped learners, bringing skills and attributes gained from work, family and other life experiences. Students come from a whole array of backgrounds, study every kind of course, undertake full-time and part-time learning and are motivated by career intentions as well as personal interest. There is no such thing as a typical mature student at Manchester.
The application process is the same as for other prospective undergraduates. If you require further clarification about the acceptability of the qualifications you hold please contact the academic School(s) you plan to apply to. Further information for mature students can be found here ( http://www.manchester.ac.uk/study/undergraduate/mature-students/ )
How your application is considered
Predicted Grades
Strong examination results are the main factor in admitting students to our courses. We consider other information to ensure we admit students with the most outstanding potential. This is assessed within a structured framework and includes prior and predicted grades. Your referee should give realistic grade predications for all qualifications that you are currently studying at the top of their reference. If you attend a non-UK school or college that does not provide predicted grades your referee should explain this policy within their reference. Further guidance for referees is provided by UCAS (www.ucas.com).
Skills, knowledge, abilities, interests
Interview requirements
Returning to education
The University encourages applications from applicants returning to education after employment or other experience. Your application will be considered against the standard entry criteria of the course to which you applied. However, we recognise that standard selection measures and procedures may not enable you to demonstrate fully your suitability for your chosen course. Where appropriate, admissions staff will seek and consider alternative evidence in order to give you equivalent consideration. Where they deem this alternative evidence to meet entry criteria fully, you will not be required to meet the standard academic entry requirements.
Overseas (non-UK) applicants
Deferrals
Policy for applicants who resit their qualifications
Policy for applicants who take their examinations in more than one sitting
Re-applications
Transfers
We are unable to accept any transfers directly into the second or third year due to the assessment and study options followed by our first year students at Alliance Manchester Business School. All undergraduate degree programmes at Alliance Manchester Business School are full degree programmes with a September start and students must commence the programme from year one and meet our entry criteria.
If you are currently studying at The University of Manchester on an alternative course, and wish to transfer to first year study at Alliance Manchester Business School, please contact ugadmissions.ambs@manchester.ac.uk to check your eligibility.
Course details
Course description
Our flexible management courses share a common first year before allowing you to focus on your chosen specialism to enhance your career prospects.
With a wide range of course units to choose from, you really can shape your own degree.
BSc Management (Marketing) will suit you if you are interested in strategic marketing management or in aspects of marketing such as market research, product development, brand management, integrated marketing communications, and retailing.
To graduate with BSc Management (Marketing), you need to have studied at least 40 credits of second-year options (one-third of your studies) and at least 60 credits of final-year options (half of your studies) from the marketing subject area.
Since the Management and Management (Specialism) degrees are identical in the first year, transfer between them is straightforward - so you should apply for only one of them.
Aims
This course aims to promote critical awareness of the merits and complexities of management, and to instil an appreciation of the association between theory and practice.
It aims to introduce you to important new developments in the field of management, and to enable you to develop appropriate practical and transferable skills.
Special features
- Study a broad-based management degree whilst specialising in marketing
- Your chosen specialism will be reflected in your final degree title - BSc (Hons) Management (Marketing)
- Don't want to specialise? Graduate with BSc (Hons) Management
- Selected course units grant exemptions from professional exams
Teaching and learning
You will normally study four or five course units per semester.
Each week there are on average two hours of lectures for each course unit and one-hour small group teaching, although this varies slightly, depending on course choices.
You are expected to double this in private study.
Group work and group or individual presentations will form a regular part of your assignments.
Coursework and assessment
Essays, multiple choice tests, project reports and presentations, in-class tests, and weekly assignments constitute the coursework component of assessment, although the nature and proportion of coursework varies across course units.
The remainder of assessment is by unseen examination.
Depending on the degree course, in your final year you can choose to do a research-based dissertation or project.
We aim to strike a balance between examinations and assessed coursework as well as providing opportunities for feedback on progress through non-assessed work.
Course unit details
As your studies progress you have increasing flexibility in choosing courses which suit your personal interests and career aspirations.
Course content for year 1
Your first year will give you a good grounding in accounting, finance, management, work psychology, marketing, sociology, and economics.
This will help you to make more informed choices about optional course units in later years.
You will study 120 credits in total.
Course units for year 1
The course unit details given below are subject to change, and are the latest example of the curriculum available on this course of study.
Title | Code | Credit rating | Mandatory/optional |
---|---|---|---|
BMAN10001 | 10 | Mandatory | |
BMAN10101 | 10 | Mandatory | |
BMAN10522M | 10 | Mandatory | |
BMAN10621M | 10 | Mandatory | |
BMAN10632 | 10 | Mandatory | |
BMAN10780 | 10 | Mandatory | |
BMAN10862 | 10 | Mandatory | |
BMAN10872 | 10 | Mandatory | |
BMAN10960 | 20 | Mandatory | |
BMAN10970 | 20 | Mandatory | |
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Course content for year 2
Your second-year course structure is determined by whether you select a specialism or prefer to continue to study a broad range of topics.
If you decide to specialise, you will study 40 credits of core course units relating to your chosen specialism and 80 credits of optional course units to bring your total to 120 credits.
If you do not wish to specialise, you will choose 120 credits of optional course units from across the management portfolio, which includes all the core course units for each specialism alongside additional topics.
You can choose up to ten credits from a range of University College level-two course units, including the Manchester Leadership Programme , and up to 20 credits of language courses at varying levels.
Please visit the University Language Centre for more details.
Course units for year 2
The course unit details given below are subject to change, and are the latest example of the curriculum available on this course of study.
Title | Code | Credit rating | Mandatory/optional |
---|---|---|---|
BMAN24281 | 20 | Mandatory | |
BMAN24352 | 20 | Mandatory | |
BMAN20072 | 10 | Optional | |
Financial Statement Analysis | BMAN20081 | 10 | Optional |
BMAN20271 | 20 | Optional | |
BMAN20610 | 20 | Optional | |
BMAN21011 | 10 | Optional | |
BMAN21020A | 20 | Optional | |
BMAN21040A | 20 | Optional | |
BMAN22061 | 20 | Optional | |
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Course content for year 3
In your final year, you will choose at least 60 credits of final-year course units from your chosen specialist area.
You will then select an additional 60 credits of optional course units to bring your total to 120 credits.
If you decide to opt for BSc Management without specialising, you can choose from most course units within the management portfolio and will select a total of 120 credits of optional course units
Course units for year 3
The course unit details given below are subject to change, and are the latest example of the curriculum available on this course of study.
Title | Code | Credit rating | Mandatory/optional |
---|---|---|---|
BMAN30030 | 20 | Optional | |
BMAN30060 | 20 | Optional | |
BMAN30071 | 10 | Optional | |
BMAN30091 | 10 | Optional | |
BMAN30111A | 20 | Optional | |
BMAN30131 | 10 | Optional | |
BMAN30151 | 10 | Optional | |
BMAN30180 | 40 | Optional | |
BMAN30211 | 10 | Optional | |
BMAN30242 | 10 | Optional | |
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Facilities
Resources
John Rylands University Library is renowned as one of the most extensive libraries in the world.
This is complemented by our specialist business and management Eddie Davies Library which provides a dedicated service to Alliance Manchester Business School undergraduates.
There is increasing provision of information via various web-based services and much of your reading material will be available through e-journals.
These and other standard computing services, such as access to the internet and word processing, are available through computer clusters across campus in departmental buildings, libraries and halls of residence.
Many buildings in and around the campus are also equipped with free Wi-Fi access.
Personal development plans
PDPs are aimed at helping you develop awareness of generic transferable and subject-specific skills, improve independent learning and provide a record of your academic learning and achievement.
Academic advisors
All new Alliance Manchester Business School students are allocated an academic advisor who you will meet in regular sessions as part of a first-year course unit.
Where possible, you will keep the same academic advisor throughout your time here.
Your advisor will support you throughout your studies on matters of an academic nature, from providing feedback on a practice essay in preparation for your `formal' assessment at the end of each semester to discussing your PDP or writing you a reference.
We also have a dedicated undergraduate assessment and student support centre within the School, who will be your first point of contact for any ill health or other personal problems which are affecting your work.
Student mentoring
We operate a peer mentoring scheme which aims to provide you with a second or final year 'mentor' to provide practical assistance with orientation and induction as well as advice and information on any aspect of student life.
Disability support
Careers
Career opportunities
The University has its own dedicated Careers Service that you would have full access to as a student and for two years after you graduate.
At Manchester you will have access to a number of opportunities to help boost your employability .
What jobs do our Management graduates go into?
Examples of jobs recent graduates have gone onto include audit graduate, HR graduate analyst, internet consultant, and management trainee.
Who employs them?
A wide range of companies including Balfour Beatty, Deutsche Bank, KPMG, Microsoft, and Tesco.
What about further study?
Graduates have gone onto further study in business, economics, enterprise, and branding at institutions across the UK and internationally, including London Business School, the University of Jiao Tong, and the University of Lausanne.
Accrediting organisations
Individual students have been able to obtain part-exemption from some examinations from accounting organisations in the UK and Ireland, depending on the course units chosen in the second and third years.
It may be possible to obtain exemption from statistics, economics and accounting, but each institute has its own regulations that are subject to change.
It is best to contact the accounting institute direct for details of its exemption policy.
Regulated by the Office for Students
The University of Manchester is regulated by the Office for Students (OfS). The OfS aims to help students succeed in Higher Education by ensuring they receive excellent information and guidance, get high quality education that prepares them for the future and by protecting their interests. More information can be found at the OfS website.
You can find regulations and policies relating to student life at The University of Manchester, including our Degree Regulations and Complaints Procedure, on our regulations website.