Bachelor of Arts (BA)

BA Modern Language and Business & Management (French)

Gain specialist knowledge of French culture and global business issues.
  • Duration: 4 years
  • Year of entry: 2025
  • UCAS course code: NR11 / Institution code: M20
  • Key features:
  • Study abroad
  • Study with a language

Full entry requirementsHow to apply

Fees and funding

Fees

Tuition fees for home students commencing their studies in September 2025 will be £9,535 per annum (subject to Parliamentary approval). Tuition fees for international students will be £26,500 per annum. For general information please see the undergraduate finance pages.

Policy on additional costs

All students should normally be able to complete their programme of study without incurring additional study costs over and above the tuition fee for that programme. Any unavoidable additional compulsory costs totalling more than 1% of the annual home undergraduate fee per annum, regardless of whether the programme in question is undergraduate or postgraduate taught, will be made clear to you at the point of application. Further information can be found in the University's Policy on additional costs incurred by students on undergraduate and postgraduate taught programmes (PDF document, 91KB).

Scholarships/sponsorships

We offer dedicated financial support packages of up to £2,000 for residence abroad students, based on their household income.

You will be automatically assessed for the award based on your Student Finance financial assessment - you just need to make sure you apply for a financial assessment the academic year in which your residence abroad will take place.

Course unit details:
Behavioural Economics

Course unit fact file
Unit code ECON32151
Credit rating 20
Unit level Level 3
Teaching period(s) Semester 1
Available as a free choice unit? No

Overview

 

Expose students to the main topics in behavioural economics and advance their understanding of neoclassical microeconomics when combined with empirically and experimentally motivated assumptions, mostly based on psychological realism, while having the ultimate goal to provide a better understanding of economic behaviour and welfare implications. The main topics in Behavioural Economics are decision theory under conditions of risk and uncertainty; reference-dependent preferences and loss aversion; time-preferences; social preferences, and their applications to economics.  

 

Pre/co-requisites

Unit title Unit code Requirement type Description
Intermediate Microeconomic Theory 2 ECON20512 Pre-Requisite Compulsory
Microeconomics 4 ECON20022 Pre-Requisite Compulsory
ECON20022 OR ECON20512

ECON20022 OR ECON20512

Aims

Expose students to the main topics in behavioural economics and advance their understanding of neoclassical microeconomics when combined with empirically and experimentally motivated assumptions, mostly based on psychological realism, while having the ultimate goal to provide a better understanding of economic behaviour and welfare implications. The main topics in Behavioural Economics are decision theory under conditions of risk and uncertainty; reference-dependent preferences and loss aversion; time-preferences; social preferences, and their applications to economics.  

Learning outcomes

At the end of this course unit, it is expected that you will be able to:

  1. Show a clear understanding of the preference conditions underlying expected and non-expected utility theories and be able to apply the theories to solve economic problems at the appropriate level.
  2. Demonstrate a profound understanding of elicitation methods based on these theories.
  3. Give a clear overview  of experimental tests for these preference conditions.
  4. To develop a framework to test particular preference  conditions or theories.
  5. Apply these new models to a variety of economic problems and derive original results.

Syllabus

  • Decision theory under conditions of risk and uncertainty.
  • Experimental Evidence.
  • Prospect Theory.
  • Experiments.
  • Foundations.
  • Applications.
  • Time-preferences.
  • Classical and Modern Models and Applications.
  • Social Preferences.
  • Other-regarding preferences.
  • Fairness/Reciprocity.
  • Experimental Evidence.

Teaching and learning methods

Synchronous activities (such as Lectures or Review and Q&A sessions, and tutorials), and guided self-study

Employability skills

Analytical skills
Critical reflection and evaluation.
Problem solving
Research
Planning independent research using library, electronic and online resources. Using reporting skills.
Other
Information retrieval. Time management. Applying subject knowledge. Improving own learning.

Assessment methods

  • Assignments (10%).
  • Final Exam - both problem solving and short essay (90%).
     

Feedback methods

  • Receive feedback during exercise classes where active problem solving will be implemented.
  • Experiments run in class and in-class discussions of experimental results.
  • Office hours.

Recommended reading

  • Kahneman, Knetsch, Thaler (1991) “Anomalies: The Endowment Effect, Loss Aversion, and Status Quo Bias", Journal of Economic Perspectives, 5(1): 193-206.
  • Kahneman, D., and Tversky, A. (1979), “Prospect Theory: An Analysis of Decision Under Risk”, Econometrica 47, 263-291.
  • Charness and Rabin (2002) “Understanding Social Preferences with Simple Tests" Quarterly Journal of Economics, 117(3): 817-869.
  • Johannes Abeler, Armin Falk, Lorenz Goette and David Huffman, 2011. “Reference Points and Effort Provision”, American Economic Review, Vol. 101(2): 470-492.
  • Rabin (2000), “Risk Aversion and Expected-Utility Theory: A Calibration Theorem”, Econometrica, 68(5): 1281-1292.
  • Thaler (1981), “Some Empirical Evidence on Dynamic Inconsistancy”, Economics Letters 8:201-207.
     

Teaching staff

Staff member Role
Agnes Kovacs Unit coordinator

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